A unique event to showcase the launch of Tubular X by Originals for
fashion writers, cultural influencers and Instagrammers.
‘disappeared’ around the
edge of a projection
An exclusive event during Formula 1 weekend in Barcelona immersing guests
in the world of carbon engineering. We converted a warehouse close to the
Circuit de Barcelona-Catalunya into a ‘laboratory’ for the evening.
richly textured audio
A curated 15-guest trip to New York, exploring the theme
of future technology and innovation in the City through
the lens of ‘modern craft’.
A ‘Saturday Night Live’ style TV show format developed for live broadcast from
the Oakley London flagship store, live streamed across the globe via the web to
Shaun’s online following – 1.4 million Twitter followers, 20,000 YouTube followers,
2 million Facebook followers, 300,000 Instagram followers.
the studio audience
were invited to take
part in games and
challenges with Shaun.