Neighbourhood London



Project Overview:

Print publishing project in partnership with HUH. Magazine -
a leading arts and culture website - for adidas Originals.


Research and content planning for a one-off, 32-page broadsheet print publication
inspired by the resurgence of free printed newspapers among young creators in London.
Month-long editorial scheduling across print, digital and multiple social media channels.


In partnership with HUH. commissioned multiple editorial assignments including interviews,
profiles, playlists, opinion pieces, poetry, portfolio showcases and exclusives.

Editing and proof checking of the full editorial output including
the final print paper, online features and social posts.


10,000 free copies of the ‘Neighbourhood’ newspaper were printed and distributed
in selected coffee shops, venues, bars and boutiques in and around London.